Tourism, hospitality and the day to day running of a premier brochure marketing company
25 January 2010
Braced For The Easter Rush
Where has January gone? Soon it will be ‘silly season’ (the frenzied run up to Easter) for LDS Tourism Services and we will be dashing from one TIP to another, distributing all the last minute brochures and leaflets. Believe it or not, literature continues to arrive at our warehouse right up to Good Friday - but we always do our upmost to get the best coverage possible in whatever time remains.
We were delighted to read on the TravelMole website that British Airways and EasyJet are to offer low cost flights from twelve European countries to 10 UK cities as part of a tourism drive by VisitBritain - among them Liverpool and Manchester. The promotion follows last year’s 'See More Britain For Less' campaign, which highlighted the affordability of travel to the UK. Apparently, the latest campaign is “based around contrasting themes” of the chosen cities “with information on traditional and contemporary experiences with a twist”. The campaign’s micro-sites can be accessed via visitbritain.com
Visit Chester and Cheshire (VCC), the tourism management organisation for Cheshire and Warrington, held an ‘At Home’ event in their offices above Chester Railway Station on 21st January. Diana, Jenny and Hayley went along to the informal gathering to catch up with long-standing associates, meet others involved in the local tourist industry and chat with the team about their plans for the future. The evening was extremely successful, with plenty of networking opportunities and an abundance of Moët and delicious nibbles laid on. A big thank you to all at VCC from the managers at LDSTS for a very pleasant evening.
Jenny and Hayley will also be attending the Success Through People day at Haydock Park Racecourse on 4th February. Be sure to say “hello” if you bump into them.