9 August 2010

VIC, VCC, VW… Not Forgetting VGS (Very Good Season)!

Chester Visitor Information Centre (VIC)
We are having an exceptionally busy August with new leaflets and brochures still arriving at the Border Distribution Centre every day.

Last week, Diana and Jennifer went along to the opening of Chester’s newly refurbished Visitor Information Centre (formerly Chester TIC) at the Town Hall on Northgate Street. The official VIC - not to be confused with Chester Visitor Centre on Vicars Lane - has had a major make-over and now offers customers a friendly layout with the latest touch-screen technology. In fact, it has already welcomed 72,000 people through its doors since informally reopening in May.

The evening was a huge success and it gave Di and Jenny the perfect opportunity to catch up with long-standing clients and business associates. They were extremely impressed with the new design and had nothing but praise for the centre’s operators, Visit Chester & Cheshire (VCC).

While on the subject of VCC (the official Tourism Board for Cheshire and Warrington), we are delighted to announce that LDS Tourism Services has become an official Supplier Member of the organisation. We are extremely excited about the opportunities this creates for our clients and we look forward to helping promote tourism in the area.

The Tatton Park VW Show 2010
On 8th August, Diana and I went to the Tatton Park VWNW Show, organised by Volkswagen Northwest. Now in its 25th year, the event catered for all kinds of Volkswagen enthusiasts, from the merely curious to serious collectors. There were competitions, cars for sale, stalls offering VW merchandise and of course, plenty of gorgeous, lovingly preserved Beetles and Camper Vans on show. VW heaven!

Business is looking good

The length of the region’s holiday season is quite clearly increasing with each passing year and the leaflet pick-up rate has been phenomenal throughout 2010.

Bearing this in mind, we were unsurprised to learn from iknow-uk - a leading UK travel and tourism specialist - that there was a “huge surge in visitors” last month. The Lancashire-based company, which operates 15 regional accommodation and hospitality websites covering the UK’s most popular holiday destinations, reported a 25% increase in visitors for the month of July with 1.25 million users. Add this to information released by the Office for National Statistics and it seems likely we could be in for a late season rush. Fingers crossed.

Do keep sending us your comments, queries and suggestions – we love to hear your news and views. If you require a quotation for autumn/winter literature distribution or social media marketing services, please contact us on 01244 671859 or lds@ldsts.co.uk.

Images © LDS Tourism Services Ltd., 2010

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